Guides

For Practitioners Guides

May 25, 2024
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Social Norms Intervention Guides

A Guide to Marketing Social Norms for Health Promotion in Schools and Communities

A Grassroots Guide to Fostering Healthy Norms to Reduce Violence in our Communities: Social Norms Toolkit

The Main Frame: Strategies for Generating Social Norms News

Other Resources for Designing a Social Norms Intervention

Alcohol Education Project at Hobart and William Smith Colleges compiles a variety of social norms resources related to alcohol and other drugs (higher education and youth)

Bacchus Network is a network of collegiate peer educators (higher education)

Center for Problem-Oriented Policing features social norms marketing as a response to underage drinking (Community resource)

Florida State University’s Real Project social norms marketing campaign to prevent alcohol abuse among students.

Hobart and William Smith Colleges has a collection of Social Norms Surveys Online, on a variety of health and safety issues in youth and college students

Hobart and William Smith Colleges offers a collection of information and resources on Youth Health and Safety

UVa Stall Seat Journal Volume 13, Issue 16

Massachusetts Technical Assistance Partnership for Prevention offers a Social Norms Gallery for youth-targeted substance use prevention campaigns.

Michigan State University features social norms campaign materials from their current campaign on their MSU Social Norms facebook page, including posters, T-shirts, digital messaging, and social norms event photos.

The Center for Health & Safety Culture promotes social norms projects that address a wide variety of health and social issues, based on its Positive Community Norms Framework

International Center for Alcohol Policies offers a variety of resources on alcohol issues and policies around the world.

Partnership at drugfree.org Community Education features resources for community or web-based education programs for addressing youth substance use, aimed at parents, coaches, and other community-based professionals.

PEER Services runs high school-based social norms marketing programs to prevent youth substance use. (Youth resource)

Student Affairs Administrators in Higher Education has a focus area on alcohol and drug abuse and violence prevention. (Higher education resource)

Students Against Destructive Decisions (SADD)

SAMHSA’s Resource Center for Evidence-Based Programs and Practices

Linking best evidence with best practice to promote effective social norms marketing campaigns

Linking best evidence with best practice to promote effective social norms marketing campaigns to improve health on college campuses and beyond.