The New Year: Famous (or infamous) for New Year’s resolutions. For many Americans, it’s a time of change. Whether “New year, new me” means weight loss, saving money, better mental health practices, or more time with the family, many people actively make a decision to make a change that seems a little more appropriate since [...]
No one likes being told what to do. College students, especially, finding their independence for the first time, are not a fan of hearing what they should be doing. After all, everyone has the right to make a choice for themselves. So, it gets tricky when the choices we see students making turn out to [...]
Are you developing messages for a social norms campaign? Here are 5 quick tips to keep in mind when building a message. Create a brand. Norms campaigns work well when they have a recognizable brand. Consistent logos, color schemes, and post activity can help your campaign stand out and become familiar among your audience. Sometimes [...]
