Tobacco: Social Norm Interventions

The groundswell of interest and funding for smoking prevention has seen the social norms approach successfully applied to both the prevention of onset as well as promotion of cessation. These sites are using social norms to reduce the number of addicted as well as "social" smokers.

Note: If you are aware of a social norm intervention that warrants inclusion here, please address your suggestion to [email protected].

Interventions with Outcome Data Select a site for detailed information about that intervention.

Intervention Site Project Name
Evanston Township High School Strength in Numbers
University of Wisconsin Oshkosh You Know You Want To...
Montana Most of Us Social Norm Campaign Most of Us Are Tobacco Free
DeKalb County Partnership: DCP SAFE Communities CAN!
(High School Students)
Virginia Commonwealth University VCU Smokefree
Interventions with Outcome Data Still Forthcoming
Select a site for detailed information about that intervention.
Intervention Site Project Name
BACCHUS & CDC Tobacco Social Norms Project

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The National Social Norms Resource Center
www.socialnorm.org