Whether you’re a health communication practitioner or a researcher, the CDC has excellent resources on its website.
The CDC’s Health Communication Science Digest helps you keep up with new publications on health communication and social marketing. Monthly digests are selected for quality and relevance. There is also a cumulative listing that makes it easy to search through several years worth of digests. Each reference has a hyperlink to find the full text. Check out this great website, where you can also sign up to receive email updates.
The Gateway to Health Communication & Social Marketing Practice is a practice-oriented site helps people to design effective social marketing campaigns. This easy-to-navigate site goes through all major steps of designing a health communication campaign, from identifying audiences to evaluating the effectiveness of the campaign.
Additional features on the Gateway include:
The CDC Clear Communication Index: A tool for developing messages that are clear and understandable to your target audience.
The Health Communicator’s Social Media Toolkit: Learn how to harness social media as part of your communication campaign.
Cultural Insights: Communicating with Hispanics/Latinos: A guide to help practitioners identify audience segments and develop messages for the diverse population of Hispanics/Latinos in the U.S.
