Literature

New Meta-Analysis of Social Norms Interventions

Ever wonder which type of social norms intervention is most effective for reducing risky alcohol use in college students? The Cochrane Library has just updated a 2009 review with a new meta-analysis titled “Social norms information for alcohol misuse in university and college students.” It examined a range of interventions, such as personalized normative feedback (face-to-face, [...]

By |2017-04-06T16:34:29-04:00February 9th, 2015|Literature, News, Social Norms|Comments Off on New Meta-Analysis of Social Norms Interventions

CDC’s Great Tools for Social Marketing and Health Communication

Whether you're a health communication practitioner or a researcher, the CDC has excellent resources on its website. The CDC’s Health Communication Science Digest helps you keep up with new publications on health communication and social marketing. Monthly digests are selected for quality and relevance. There is also a cumulative listing that makes it easy to search through [...]

By |2017-04-06T16:34:30-04:00December 23rd, 2014|How To, Literature|Comments Off on CDC’s Great Tools for Social Marketing and Health Communication

Health Communication Intervention Design and Evaluation

The CDC publishes the Health Communication Science Digest (HCSD) electronically every month. We noted that the November issue highlights several articles related to" health communication intervention design and evaluation." Here is the monthly email from the CDC's Associate Director for Communication Science, summarizing the November issue of the HCSD. Dear colleagues, The November issue of Health [...]

By |2017-04-06T16:35:14-04:00December 2nd, 2014|How To, Literature|Comments Off on Health Communication Intervention Design and Evaluation

CDC: 1 of 3 Adults Drinks Excessively

College students are not the only population making the news for alcohol use. A new report by the Centers for Disease Control and Prevention found that nearly 1 in 3 adults in the U.S. drinks excessively (see definitions below). In contrast, around 1 in 30 adults meets the diagnostic criteria for alcohol dependence. Let’s put [...]

By |2017-04-06T16:35:14-04:00November 24th, 2014|Alcohol, Binge Drinking, Literature, News|Comments Off on CDC: 1 of 3 Adults Drinks Excessively

New References That Caught Our Interest

Ah, the advantages of Google Scholar Alerts. Here are some of the articles on social norms studies (mostly alcohol and other substance use; one on water conservation) that look interesting and relevant that have come our way in the last couple of weeks by way of our Google Scholar alerts: Alcohol mixed with energy drinks [...]

By |2017-04-06T16:35:14-04:00November 13th, 2014|Alcohol, College students, Literature, Social Marketing, Social Norms|Comments Off on New References That Caught Our Interest

Alcohol Marketing, Young People’s Drinking, Social Norms

Two interesting studies: Alcohol Marketing and Young People's Drinking: The Role of Perceived Social Norms Ph.D. Dissertation by Gerard Hastings, University of Stirling Abstract: There has been substantial scientific debate about the impact of alcohol marketing on consumption. Relying mainly on econometric studies, the alcohol industry has traditionally maintained that alcohol marketing does not influence consumption, [...]

By |2017-04-06T16:35:15-04:00November 12th, 2014|Alcohol, College students, Literature, Social Norms|Comments Off on Alcohol Marketing, Young People’s Drinking, Social Norms

What is an acceptable survey response rate?

2019 UPDATE: We now have a series of explainer videos that explore this topic more thoroughly. You can find them here. I’ve been doing some investigating of this question. What follows is a very un-academic and incomplete summary of information from a few articles and web sites. Using a Google Scholar search for "survey response rates" articles published [...]

By |2019-08-15T12:31:47-04:00November 12th, 2014|How To, Literature|Comments Off on What is an acceptable survey response rate?

Public Health Communication References from the CDC

From the CDC Office of Communication Science "To enhance awareness of emerging health communication and marketing scientific knowledge, the Office of Communication Science in the Office of the Associate Director for Communication at the Centers for Disease Control and Prevention frequently undertakes an extensive scan of the expert literature. Recent publications with particular relevance for [...]

By |2017-04-06T16:35:15-04:00November 4th, 2014|Literature|Comments Off on Public Health Communication References from the CDC

Alcohol and the Adolescent Brain

Squeglia, L. M., Jacobus, J., & Tapert, S. F. (2014). The effect of alcohol use on human adolescent brain structures and systems. Handbook of clinical neurology, 125, 501. Abstract: This article reviews the neurocognitive and neuroimaging literatureregarding the effect of alcohol use on human adolescent brain structure and function. Adolescents who engage in heavy alcohol use, even at [...]

By |2017-04-06T16:35:16-04:00October 20th, 2014|Alcohol, College students, Literature|Comments Off on Alcohol and the Adolescent Brain

Alcohol Marketing and Young People’s Drinking: The Role of Perceived Social Norms

An Intriguing Dissertation by Gerard Hastings at the University of Stirling Abstract There has been substantial scientific debate about the impact of alcohol marketing on consumption. Relying mainly on econometric studies, the alcohol industry has traditionally maintained that alcohol marketing does not influence consumption, but is merely limited to brand level effects. Public health advocates, [...]

By |2017-04-06T16:35:16-04:00October 14th, 2014|Alcohol, College students, Literature, Social Norms|Comments Off on Alcohol Marketing and Young People’s Drinking: The Role of Perceived Social Norms
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