A small survey study with a convenience sample of college students. Title Control and Alcohol Problem-Recognition Among College Students Abstract Objective: This study examined negative control (i.e., perceived lack of control over life outcomes) and need for control as predictors of alcohol-problem recognition, evaluations (good/bad), and expectancies (likely/unlikely) among college students. The study also explored [...]
This review of scientific literature on social marketing was done with special reference to alcohol and substance abuse: Title Social marketing, the key for dealing with social pathology especially alcohol and substance abuse Abstract Social marketing tries to affect the social behavior of the target audience in a way that is beneficial to the society [...]
Unplugged is "an effective school-based program for the prevention of substance use among adolescents" implemented in several European countries and containing a social norms component. We give you the Preface to "Eudap Final Technical Report n.1." Preface EU-Dap, the European Drug Addiction Prevention trial, is a multicenter study implemented by nine partners from seven different European [...]
One of the underlying principles of social norms marketing is expressed by PIE: messages should be Positive, Inclusive and Empowering. A study of social marketing to "...minimise the harm from alcohol consumption" suggests that many social marketing approaches may be patronizing rather than empowering. What messages does social marketing advertising send? A content analysis of advertisements aiming to [...]
This systematic review, published in Alcohol and Alcoholism, suggests that the internet is more effective than print-based interventions but less effective than face-to-face interventions for binge drinking among college students. The title links to the full article. The Use of the Internet for Prevention of Binge Drinking Among the College Population: A Systematic Review of [...]
Another presentation at the 2015 annual APHA meeting in Chicago in early November: Background: Marijuana use has increased among college students over the past decade. Of particular concern are students’ perceived social norms that encourage its use. The study examines trends in individual characteristics, perceived peer behavior, perceived risk, campus environment, and campus policies related [...]
This research is currently only available on-line; we will update the citation when it is published in the print journal. Abstract: Objective: To examine characteristics of alcohol mixed with energy drink (AmED) use in a sample of college students. Participants: College students (N =614, 53% female) in their second year of college participated during the fall of [...]
From the social norms research group at the University of Houston, a publication demonstrating the efficacy of a brief online intervention with at-risk gambling college students. Abstract: Objective: Social influences on gambling among adolescents and adults have been well documented and may be particularly evident among college students, who have higher rates of problem and [...]
An interesting study on the most effective way to present normative information: Abstract: People's evaluations in the domain of healthy eating are at least partly determined by the choice context. We systematically test reference level and rank-based models of relative comparisons against each other and explore their application to social norms nudging, an intervention that aims [...]
From a study published online in the journal, Addiction Research and Theory: Abstract: Problems associated with alcohol use are well-documented among traditional 4-year college students, but less is known about community college students' alcohol use. The few published articles that have investigated alcohol consumption among community college students suggest that risky alcohol consumption is a [...]
