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So far Adrienne Keller has created 100 blog entries.

An Important Review Article

Cronce and Larimer, from the University of Washington, offer a review of the efficacy of individually-focused interventions to prevent risky drinking and associated negative consequences among college students. Title Individual-focused approaches to the prevention of college student drinking Abstract Alcohol consumption is prevalent among college students and can become problematic for some. Numerous randomized controlled trials have evaluated the efficacy [...]

By | June 15th, 2015|Alcohol, Binge Drinking, College students, Literature, Social Norms|Comments Off on An Important Review Article

Alcohol Outlet Density, Norms and Alcohol Use Disorder

Using a general population sample from New York City, these researchers estimated the separate and combined effects of alcohol outlet density and perceived social norms on alcohol use disorder, controlling for confounding factors. Title The roles of outlet density and norms in alcohol use disorder Abstract Background. Alcohol outlet density and norms shape alcohol consumption. [...]

By | June 15th, 2015|Alcohol, Literature, Social Norms|Comments Off on Alcohol Outlet Density, Norms and Alcohol Use Disorder

Perceived Lack of Control Over Live Outcomes Related to Alcohol Use

A small survey study with a convenience sample of college students. Title Control and Alcohol Problem-Recognition Among College Students Abstract Objective: This study examined negative control (i.e., perceived lack of control over life outcomes) and need for control as predictors of alcohol-problem recognition, evaluations (good/bad), and expectancies (likely/unlikely) among college students. The study also explored [...]

By | June 15th, 2015|Alcohol, College students, Literature|Comments Off on Perceived Lack of Control Over Live Outcomes Related to Alcohol Use

Review of Social Marketing Literature

This review of scientific literature on social marketing was done with special reference to alcohol and substance abuse: Title Social marketing, the key for dealing with social pathology especially alcohol and substance abuse Abstract Social marketing tries to affect the social behavior of the target audience in a way that is beneficial to the society [...]

By | June 15th, 2015|Alcohol, Literature, Social Marketing|Comments Off on Review of Social Marketing Literature

Unplugged — European Style Prevention

Unplugged is "an effective school-based program for the prevention of substance use among adolescents" implemented in several European countries and containing a social norms component. We give you the Preface to "Eudap Final Technical Report n.1." Preface EU-Dap, the European Drug Addiction Prevention trial, is a multicenter study implemented by nine partners from seven different European [...]

By | June 15th, 2015|Alcohol, How To, Literature, Social Norms|Comments Off on Unplugged — European Style Prevention

Empowering or Patronizing?

One of the underlying principles of social norms marketing is expressed by PIE:  messages should be Positive, Inclusive and Empowering. A study of social marketing to "...minimise the harm from alcohol consumption" suggests that many social marketing approaches may be patronizing rather than empowering. What messages does social marketing advertising send? A content analysis of advertisements aiming to [...]

By | June 10th, 2015|Alcohol, Binge Drinking, College students, Literature, Social Marketing|Comments Off on Empowering or Patronizing?

Is the Internet an Effective Intervention Tool?

This systematic review, published in Alcohol and Alcoholism, suggests that the internet is more effective than print-based interventions but less effective than face-to-face interventions for binge drinking among college students. The title links to the full article. The Use of the Internet for Prevention of Binge Drinking Among the College Population: A Systematic Review of [...]

By | June 10th, 2015|Alcohol, Binge Drinking, College students, How To, Literature|Comments Off on Is the Internet an Effective Intervention Tool?

College Students Norms Regarding Marijuana

Another presentation at the 2015 annual APHA meeting in Chicago in early November: Background: Marijuana use has increased among college students over the past decade. Of particular concern are students’ perceived social norms that encourage its use.  The study examines trends in individual characteristics, perceived peer behavior, perceived risk, campus environment, and campus policies related [...]

By | June 10th, 2015|College students, Literature, Social Norms|Comments Off on College Students Norms Regarding Marijuana

College Students Who Use Alcohol Mixed with Energy Drinks

This research is currently only available on-line; we will update the citation when it is published in the print journal. Abstract: Objective: To examine characteristics of alcohol mixed with energy drink (AmED) use in a sample of college students. Participants: College students (N =614, 53% female) in their second year of college participated during the fall of [...]

By | June 8th, 2015|Alcohol, College students, Literature|Comments Off on College Students Who Use Alcohol Mixed with Energy Drinks

Online Normative Feedback Regarding Gambling

From the social norms research group at the University of Houston, a publication demonstrating the efficacy of a brief online intervention with at-risk gambling college students. Abstract: Objective: Social influences on gambling among adolescents and adults have been well documented and may be particularly evident among college students, who have higher rates of problem and [...]

By | June 8th, 2015|College students, Literature, Social Norms|Comments Off on Online Normative Feedback Regarding Gambling